Task

Our agency collaborated with Digits Bourbon, created by 6-time NBA champion Scottie Pippen and renowned wine and spirits maker Dave Phinney, to create a comprehensive branding and marketing campaign for the launch. Our team provided expert guidance and creative direction while producing all photography, videography, graphic design, assets along with social media management, and public relations to bring the vision of the Digits Bourbon team to life.

Result

The collaboration resulted in a successful launch reaching an audience over 1.5 billion people with placements in The New York Times, Yahoo!, GQ, Esquire, Food & Wine, and many more. The launch provided a strong foundation for continued growth and success, making us proud to have been a part of this exciting project.

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